Graphic Symphony for
a School of Music
The Regent Park School of Music (RPSM) provides high-quality, affordable music education to youth-in-need in Regent Park and other high-priority areas in Toronto. For years, students practiced in church basements until September 2012, when a new community arts center—the Daniels Spectrum—opened its doors as part of a neighborhood redevelopment strategy. Within their new dedicated space, RPSM wanted to signal a new era for the school and the community at large.
Bruce Mau Design worked with RPSM faculty, staff, and volunteers to develop an invigorated brand positioning, tone of voice, and visual identity. The design along the school's main corridor communicates RPSM's new mandate: Seriously Fun. Vibrant wall art based on musical symbols expresses the new identity throughout the building, extending to the logo and all communications materials—transforming the physical space to reflect the school's mission and energy.
Studio: Bruce Mau Design
Team: Elvira Barriga (Creative Direction), Jacqueline Lane (Design)
Role: Identity & Environmental Design
Year: 2012
Bruce Mau Design worked with RPSM faculty, staff, and volunteers to develop an invigorated brand positioning, tone of voice, and visual identity. The design along the school's main corridor communicates RPSM's new mandate: Seriously Fun. Vibrant wall art based on musical symbols expresses the new identity throughout the building, extending to the logo and all communications materials—transforming the physical space to reflect the school's mission and energy.
Studio: Bruce Mau Design
Team: Elvira Barriga (Creative Direction), Jacqueline Lane (Design)
Role: Identity & Environmental Design
Year: 2012