Visual Identity
Concept Work
Bruce Mau Design

CD: Elvira Barriga

the hutchins center at harvard university houses a group of world-leading research institutes and programs dedicated to the creation of cutting-edge knowledge in the field of african and african american research. The center encompasses, among other initiatives, the w.e.b. du bois research institute, the hiphop archive & research institute, the ethelbert cooper gallery for african & african american art and transition magazine. the identity is essentially the letter h made of five boxes, each could be used as adjustable and scalable placeholder for headline, copy and pattern. the background image is intentionally blurred to create a sense of depth and complexity in contrast with the boldness and simplicity of the identity.

Vietnamese canadian art director based in NYC, specializing in brand strategy, identity, and experience at the intersection of art, culture, and technology